The team at i3 Digital is thrilled to announce the successful redesign, build, and launch of a completely revamped website for the American Psychiatric Association Foundation (APA Foundation). This significant achievement marks a milestone in both the collaboration between i3 Digital and the APA Foundation and the digital transformation of the Foundation’s online presence (www.apaf.org).
The APA Foundation is a division of the American Psychiatric Association, a world-leading psychiatric organisation that now encompasses over 38,500 members practising in more than 100 countries. The APA Foundation’s primary focus is to provide employers with tools, resources and the essential information to promote well-being and support the mental health of employees and their families.
The project involved a comprehensive overhaul of the APA Foundation’s website, aimed at enhancing user experience, improving navigation, and making critical information more accessible to a diverse audience. The redesign was driven by a deep understanding of the Foundation’s mission to advance mental health and the need to provide valuable resources in an easily navigable format.
Kentico’s Xperience platform was utilised for this project. The new APA Foundation website boasts several key features designed to better serve its users:
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- Modern and Intuitive Design: The redesigned website features a modern, clean design that aligns with the Foundation’s mission and values. The intuitive layout ensures that visitors can easily find the information they need.
- Enhanced Navigation: Improved site architecture and navigation make it simple for users to access important resources, whether they are healthcare professionals, patients, or advocates.
- Mobile Responsiveness: Recognising the importance of accessibility, the new website is fully responsive, ensuring a seamless experience across all devices, including smartphones and tablets.
- Resource-Rich Content: The website offers a wealth of resources, including articles, research findings, and educational materials, all organised in a user-friendly manner.
- Interactive Elements: New interactive elements have been incorporated to engage visitors and provide them with a more immersive experience. This includes interactive tools and features that enhance user engagement.
Adrian Bradley, CEO & Founder of i3 Digital stated:
"The successful launch of the new APA Foundation website is a testament to the collaborative effort between i3 Digital and APA’s team. By working closely together, we were able to identify the specific needs of the Foundation’s diverse audience and tailor the website’s functionality to meet those needs effectively. Our team brought its extensive expertise in digital strategy, design, and development to the project, ensuring that the new website not only looks great but also performs optimally. The team’s dedication to quality and innovation played a crucial role in delivering a website that truly reflects the APA Foundation’s commitment to advancing mental health and supporting local communities.”
As an Agency, i3 Digital has been working with Kentico since 2007, and we are a Gold Partner and Certified Quality Expert. Our team deliver highly customised web platforms and has vast experience in integrating with a range of enterprise-level ERP, CRM, and Membership Management Solutions ranging from SalesForce, SAP, Sage, Naviga Global, NetFORUM, and MS Dynamics/Great Plains.
Planning a Kentico refresh project? Then feel free to get in touch.