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Launching a Re-engineered Product Platform for a Leading Global Manufacturer

Our team is delighted to have been involved in the recent successful redesign, rebuild and relaunch of the new Smiths Interconnect website on the Kentico Xperience v13 platform. Smiths Interconnect is a global leader in specialised electronic components and subsystems. 

Their new website marks a significant step forward in enhancing and future-proofing the business's digital presence on the latest incarnation of Kentico Xperience, while also boosting their digital marketing and engagement capabilities. The website is designed to cater to a diverse range of clients, from engineers to procurement professionals, and aims to provide an intuitive and informative experience for visitors.

The new website has been structured to showcase Smiths Interconnect's substantial portfolio of products and solutions. It features detailed information on their capabilities in various sectors, including aerospace, defence, space, medical, rail, test and measurement, and semiconductor tests. The complex product catalogue and product search capability allow content editors to pick and choose what filters they want to display. This comprehensive approach ensures visitors can easily find specific products or solutions they require for their projects.

Moreover, the website includes a resource centre, providing visitors with access to a wealth of knowledge in the form of whitepapers, case studies, and blogs. This section is a valuable tool for customers and industry professionals looking to stay informed about the latest trends, technologies, and developments in the electronic components and subsystems industry.

The website's level of interactivity enhances the overall user experience and demonstrates Smiths Interconnect’s dedication to addressing customer needs promptly and efficiently. These include a comprehensive product search capability, enabling users to filter and search for products based on specific criteria, an interactive Chatbot and a contact form for direct inquiries.

Adrian Bradley, CEO & Founder of i3 Digital stated:

We have had a successful partnership with Smiths Interconnect for over five years. The launch of the new website on Kentico Xperience reflects our team’s dedication to providing high-quality, innovative solutions. It also emphasises our commitment to helping our clients digitally evolve and grow on the latest cutting-edge digital experience platforms. Smiths Interconnect now have the digital tools and capabilities to assist them in solidifying their position as a leader in the field of specialised electronic components and subsystems.

In further recognition of this successful launch, the new website has recently been named in the Top 10 Kentico Sites of the Month for November.

As an Agency, i3 Digital has been working with Kentico since 2007, and we are a Gold Partner and Certified Quality Expert. Our team deliver highly customised web platforms and has vast experience in integrating with a range of enterprise-level ERP, CRM, and Membership Management Solutions ranging from SalesForce, SAP, Sage, Naviga Global, NetFORUM, and MS Dynamics/Great Plains.

Interested in hearing more, then read the full Case Study.

Planning a Kentico refresh project? Then feel free to get in touch.


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